Cleanser

Cleansing is the fundamental first step of any effective skincare routine—a non-negotiable ritual that sets the stage for everything that follows. While it may seem basic, using the right cleanser properly is the true foundation of healthy, clear skin. It prepares your canvas for the rest of your skincare masterpieces.

A cleanser’s primary job is to remove the day’s accumulation of dirt, excess oil, makeup, sunscreen, and pollutants from the skin’s surface. This not only prevents clogged pores and breakouts but, more importantly, it allows the potent serums and moisturizers you apply afterward to penetrate the skin effectively and do their job properly.

For your evening routine, consider the “double cleansing” method, especially if you wear makeup or sunscreen. Start with an oil-based cleanser or balm to melt away surface-level products, then follow up with a gentle, water-based cleanser (like a gel or foam) to purify the skin itself. This ensures a truly deep clean without stripping your skin of its essential moisture.